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FTC Settles Charges Over Deceptive Zero VOC Claims

Green Building Law Update

Four paint companies have agreed to settle Federal Trade Commission charges that they deceptively promoted products as containing zero volatile organic compounds (VOCs) or as emission free, including during and immediately after application. Some promotions also made explicit safety claims. The four companies, Benjamin Moore & Co.,

Claims 176
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Renewable Energy Claim is Deceptive

Green Building Law Update

But it is suggested that the Federal Trade Commission’s Green Guides, designed to help marketers avoid making environmental marketing claims that are unfair or deceptive under Section 5 of the FTC Act, 15 U.S.C. § The claim would not be deceptive if the marketer clearly and prominently disclosed all renewable energy sources.

Claims 153
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FTC To Ramp Up Enforcement of Environmental Claims

Green Building Law Update

The Federal Trade Commission will begin to ramp up enforcement of deceptive environmental claims, according to Jessica Rich, director of the commission’s consumer protection bureau. “A growing number of consumers are looking to buy green products and companies respond with green marketing.

Claims 136
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FTC Cracks Down on Environmental Marketing Claims

Green Building Law Update

The Federal Trade Commission announced six enforcement actions last week, including against companies that marketed supposedly biodegradable plastic rebar cap covers, plastic golf tees, and plastic shopping bags, as part of the agency’s ramped up crackdown on environmental claims. ECM Biofilms, Inc. Clear Choice Housewares, Inc.

Claims 120
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FTC is Pursuing Green Marketing Claims

Green Building Law Update

The Federal Trade Commission announced last Friday that it approved a final order settling charges that American Plastic Manufacturing, Inc. made misleading and unsubstantiated biodegradability claims for its plastic products. This law firm regularly assists businesses with green claims that can be made with certainty.

Claims 120
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Does Your Construction Business Need Employment Practices Liability Insurance?

Construction Business Owner

The United States Equal Employment Opportunity Commission received 84,254 discriminatory employment practices complaints last year. In addition to lawsuits filed by private citizens, claims filed by federal, state and city regulators are causing more businesses to purchase Employment Practices Liability Insurance (EPLI).

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FTC Warns 15 Businesses that their Biodegradable Claims May be Deceptive

Green Building Law Update

The Federal Trade Commission made public that its staff sent letters to 15 businesses last month warning that their biodegradable claims related to “oxodegradable” plastic waste bags may be deceptive. “Claims that products are environmentally friendly influence buyers, so it’s important they be accurate.”

Claims 120